Innovations in retail design

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Innovations in retail design

In cooperation with the Turkish retail agency Yalin Tan, we opened Intersport in the very center of Zagreb, in Petrinjska Street, which covers 1020 m2. The interior uses the Nike store concept Nextgen, which presents innovations in retail design, premium atmosphere, and materials, as well as an emphasis on digital elements and interactive zones. The challenges of narrow and long space are solved by specific lighting plans and lines on the floor that indirectly lead the customer into the depth of the space in order to adequately present the entire range.

Intersport in Zagreb, Petrinjska Street
November 1, 2019

Architecture and design/ Sobočan Design Studio - Dijana Vandekar (Architect), Tamara Vidović Zloušić (Architect), Anamaria Burazin Eškinja (Designer), Yalin Tan

Production/ Sobočan

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